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About:

​Over the course of her 25-year career, Shannon has been involved in Business as an entrepreneur, an artistic/creative ideator, and a sales rockstar. Her true passion is creating holistic marketing strategies for businesses and brands. 

 

  • Specialized in SMS/Text marketing and loyalty offer alerts to help businesses and organizations of all kinds to generate, and engage customers/members with unique campaigns. This easily and affordably accomplished a way to generate new sales and customer communication. She provides a suite of mobile solutions customized for any business. Served as Vice President of Marketing and Strategic Planning for SenText. 

  • Launched a social buying platform in Buffalo NY for the startup LivingSocial and grew over 600 resulting accounts over a 5-year period. Shannon received multiple awards and accolades from LivingSocial for closing/revenue domination, leadership, and creativity.

  • Achieved stellar success in social, mobile, digital advertising, and software sales, showing her ability to acclimate easily within diverse business models.

  • Has had extensive training and experience in digital advertising and marketing strategies from several top-notch companies ranging in expertise from small businesses to national models.

  • Shannon focuses on ROI and quantifiable results. She looks at your business with a consultative approach to uncover the best areas to market with the most innovative and cost-efficient ways to do so.

  • By working as an independent consultant/mentor she is able to focus on your business with precise attention, treating your brand and reputation as if it were her own.

Shannon Panaro Headshot

Shannon Panaro

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